The Lab
UX, AI & Product – What Matters Tomorrow
Quick tests - Clear trends - Ideas to try
Read. Get Started. Grow Together.
Voice AI with Gemini Live: Prototype Built in 3 Hours
A bad screening call was the trigger. This prototype shows what Google's Gemini Live API can do today: real conversations, language switching, appointment lookup — for cents per call.
Read ArticleControlling AI Understanding: Schema, llms.txt, and What Actually Works
Schema markup helps Google but LLMs can't read it. llms.txt sounds promising but shows no measurable effect. What actually determines whether AI cites your content?
Read ArticleWhy Google Clicks Are Disappearing — And How to Stay Visible
Page-one CTR has dropped to 15%. AI answers eat the traffic. Why users stopped clicking, what it means for SEO, and what actually helps.
Read ArticleHanzi Movie Studio: Learning Chinese with AI-Generated Movie Scenes
How I built an app that uses Google's Gemini API to generate mnemonic movie scripts for Chinese characters – and what I learned along the way.
Read ArticleAI Progress: You Don't Need to Keep Up With Everything
The flood of AI releases creates pressure to stay current at all costs. Three filters help you ignore the noise and focus on what actually matters for your work.
Read ArticleAI Overviews Are Stealing Your Clicks: A GEO Playbook
When AI Overviews answer queries before users click, rankings alone do not protect traffic. This playbook shows how GEO can recover visibility and demand.
Read ArticleGerman AI Text Detection: Why Language Signals Matter
German AI writing leaves different traces than English output. The Humanizer (Deutsch) detects 41 language-specific patterns with voice calibration, severity ranking, mode system, and a 2-pass workflow.
Read ArticleAI Overviews Favor Authority Over Expertise: What to Do
A broad AI Overviews analysis shows domain authority often beats expertise. Here is what that means for SEO strategy, content design, and brand trust.
Read ArticleVerbalized Sampling: More Diversity Without Fine-Tuning
Verbalized Sampling (VS) is a prompt-based trick to fight Mode Collapse in aligned LLMs—getting you more creative answers without any training.
Read ArticleWhy Bad UX Endangers IT Security (and Inclusion)
A CAPTCHA fail by the Federal Network Agency shows: when security, UX, and accessibility are split, systems become insecure and exclusionary.
Read ArticleThe Silent Revenue Driver and Culture Changer
Why untested content is a business risk and how content testing not only boosts conversion but changes how teams make decisions.
Read ArticleAI Chatbots in UX: Why Reliability Beats Showmanship
Users trust chatbots that are clear, honest, and useful. This article shows what reliability in UX tests looks like and how to design for it.
Read ArticleTaxonomy in AI Prompting | AI Practical Guide
Structured profiles make AI answers consistent, comparable, and reusable. Practical frameworks and clear next steps you can apply immediately.
Read ArticleAmbivalent Personas: Simulating Realistic Users with AI
Learn why consistent AI personas fail in UX practice and how targeted prompts help you model realistic user contradictions for better design decisions.
Read ArticleDark Pattern in UX Design: When Banks Cross the Line
How trusted apps use rewards to nudge data consent – and why that’s a problem. Practical frameworks and clear next steps to improve user outcomes.
Read ArticleAI is Clarifying True Product Leadership | AI Strategy Guide
AI automates product artifacts but highlights what still matters: judgment, synthesis, and deep context. Learn where human product leadership adds value.
Read ArticleAI is Changing SEO – 6 Opportunities for Brands in 2025
AI isn’t killing SEO, it's redefining it. Here are six strategies brands can use in 2025 to enhance visibility across AI platforms.
Read ArticleWhen LLMs Become the Browser: What Changes for the Web
If interfaces shift from links to answers, distribution, discovery, and brand visibility all change. This article explains web strategy implications early.
Read Article